- Room is not searchable
- No reaction
- Room name matching - weird
- Tags/Metadata
- Hot ←→ Cold media
- Democratize microphones
- Comparision: Live streaming
- Personas
- Creator
- Individuals
- Influencers
- Use case 1: fans operations
- Broadcasting/Marketing (live)
- Use case 2: personal output/branding/promotion
- Casual sharing
- Orgs
- Communities
- Celebrities
- Audience
- Leaner
- Time killer
- Networking/social needs
- Pain points
- Social connection (creator + audience)
- Interaction
- Content assumption/learning/knowledge (audience)
- Knowledge sharing/giving (creator)
- Promotion/marketing/influence (creator)